Merton Council will be rewarding adults wanting to improve their reading skills with book tokens and theatre tickets this summer.
As part of The Reading Agency’s Six Book Challenge, which encourages less confident adult readers to pick up a book, the council will be giving away a £10 book token to all readers who manage to finish six books by the end of June.
Successful readers will also be entered into a prize draw to win tickets for shows at New Wimbledon Theatre during the autumn. The winner will receive six pairs of tickets while the runner up will get three pairs of tickets. There will also be a chance to enter a national prize draw for an all expenses trip to London for two, including theatre tickets, organised by ‘Costa Coffee’ – sponsors of the 2009 Six Book Challenge.
Last year 88% of adults questioned after taking part in the challenge said they had gained something from their experiences including improving their reading and writing skills as well as discovering a great new interest in reading and using the services in their local libraries.
Merton Council’s cabinet member for community services, Councillor Maurice Groves said: “The Six Book Challenge has been really successful in the past in encouraging people to read more books. I hope these exciting incentives we are offering will mean even more people will want to take part in this year’s challenge.
“Libraries offer many services focused around the written word while good literacy skills help increase people’s confidence and open up many interesting careers and hobbies to them. I am pleased to be working with our partners, New Wimbledon Theatre, on this initiative.”
Notes to editors
The Six Book Challenge is a UK-wide annual incentive scheme for less confident adult readers. Readers are invited to read six books and record their reading in a diary in order to receive a certificate.