‘Be social, be sensible, be safe’ say Safer Merton

Safer Merton, the partnership made up of Merton Council, the police, the fire brigade and other agencies have once again partnered up with Wimbledon’s pubs and bars to promote the town’s night time economy and help partygoers enjoy a safe night out over the festive season.

The ‘be social, be sensible, be safe’ campaign, first put in place last Christmas after funding from the Home Office, will be launched again this week at Suburban bar in Wimbledon. The campaign aims to encourage Christmas drinkers to enjoy their night out but to look after themselves and get home safely.

Pubs and bars in Wimbledon Village and the town centre will be working with Safer Merton to encourage customers to think about their journeys home before their night out by giving out wallet sized cards including the CabWise number. Door and bar staff at some of the town’s clubs and pubs will also be handing out lollipops to festive party-goers as they leave venues.

Working with the police’s safer transport teams and community support officers the CabWise information cards will also be given out around Wimbledon Station for those coming in to the town for a night out.

Inspector Jim Cook, police lead for Wimbledon Town Centre said:

“Last year we looked to this campaign as a way to help reduce alcohol related crime and incidents in Wimbledon Town Centre and it worked. Alcohol related incidents over the Christmas period fell by 30% and the licensees involved were pleased with the results too. Working in partnership again we hope that we will see another decline.”

Councillor Henry Nelless, Merton Council cabinet member for community safety and engagement said:

‘It is great that the ‘be social’ campaign was a success last year and we want to make sure this continues into this festive season too.

“Although Merton is one of the safest boroughs in London we are committed to putting the needs and concerns of our residents first. We know that alcohol related behaviour is an area of concern and by working with our partners on this campaign we hope to help address this issue and also encourage those enjoying their night out in Wimbledon to do so in a safe and responsible way.”

For more tips and advice on enjoying a safe night out go to http://www.merton.gov.uk/besafe



-The ‘be social, be sensible, be safe’ campaign will be launched this week (w/c 7 December) around the town and as part of this licensees from the borough gathered at Suburban bar in Wimbledon on Monday 7 December with Inspector Jim Cook, Merton police and Councillor Henry Nelless, Merton Council cabinet member for community safety and engagement. Licensees and staff from Suburban, Walkabout and The Watershed were involved and supporting the campaign along with the majority of establishments in the town and village. Photos available on request.

– CabWise – CabWise is a service run by Transport for London encouraging people to not use illegal minicabs and to plan their journey home in advance. By texting CAB to 60835 people can get the numbers of one taxi and two licensed minicab firms, in the area they are texting from.

– Lollipops are a proven way to reduce loud and anti-social behaviour as drinkers leave premises and last year a number of the pubs on board gave positive feedback about this helping with the issue.